Friday, May 11, 2007

The Age of Momofuku

My image of the David Chang has always been one of a pompous ass. There, I said it. Let me march to the beat of a different drummer.
But the Press LOVES him, and now after winning a James Beard Award for "Rising Star Chef", life is going to be even more peachy for Mr. Chang.
The other night at the "Chef's Night Out" event, he was all into himself as if he already knew he had secured the JB Award in his pocket. Gloating and shaking hands like how Russell Crowe would after 8 beers and 20 lap dances.
But this article on "Eater" helps paint a different picture for me... Chang, perhaps an average "Joe" like you or I, and a down to earth type of guy.

So perhaps I've been a little critical of this guy in the past.
But the fact still remains, his noodle shop serves really bad noodles.
As a foodie with a lot of Japanese friends in the industry, we all frown upon his noodles.
But if the general public likes it, there must be some merit to his existence. (cynical)

Anyways, here's the bottom line...
For the love of god, please don't make him out to be the greatest thing since sliced bread...
Chang is just some Korean (correction) kid who cooked at some famous places. He's not really that good at what he does. His kitchen skills are subpar. And nothing else really stands out in my opinion.
He simply opened a noodle shop under the name of Momofuku, which for those of you who didn't know, refers to the godfather of instant noodles, Ando Momofuku himself. The founder of Nissin Cup Ramen.
If he meant to pay homage to the godfather himself, Great...!
But I can't help but chuckle at the resemblence in quality between the two. (dig)

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